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Most of use have a lot of ’stuff’ in our lives - from furniture to fashion. We’re all becoming much more aware of how the creation, use and disposal of these items can impact the people who make them, our planet and even ourselves. This podcast will share Interviews with amazing people who have made it their life goals to make a difference - creating businesses, campaigns and writing books to help us understand these impacts and make better choices going forward. Host Jo Salter, social entrepreneur and founder of ethical clothing business Where Does It Come From?, encourages them to tell their story so they can inspire us with the challenges they’ve faced, the impact they’ve had and their big why. Intro music - rushing deadlines by dylan-darby (from Pixabay) #greenliving #ethicalliving #green #ecofriendly #climatecrisis #ethicalbusiness #sustainability #ethicalfashion www.wheredoesitcomefrom.co.uk
Episodes
Wednesday Nov 29, 2023
Episode 35 - Balancing Acts: Navigating CSR, PR and Greenwashing with Sangeeta Waldron
Wednesday Nov 29, 2023
Wednesday Nov 29, 2023
In this episode of the Where Does It Come From? podcast, your host Jo Salter, founder of ethical textiles brand Where Does It Come From?, engages in a thought-provoking discussion with Sangeeta Waldron, an accomplished and multi-award-winning Public Relations professional. Jo, recently shortlisted as a finalist in the Great British Entrepreneur Awards, brings well over a decade of experience running her own business dedicated to transparency, ethics, and sustainability.
Join Jo and Sangeeta as they dive into Corporate Social Responsibility (CSR) and Public Relations (PR), exploring the delicate balance between authenticity and perception. Sangeeta, named in Commetric’s Top 100 of the PR Influencer Index, shares insights from her extensive career, working with diverse organisations and sectors to strengthen their brands through strategic CSR and sustainability initiatives.
Learn about Sangeeta's impactful contributions, from being a contributing global editor for the India CSR Network to her role as a board member for Together UK Foundation. Delve into her latest book, Corporate Social Responsibility Is Not Public Relations, which challenges conventional notions and earned her a spot as a Business Book Awards finalist in 2022.
🔊 Tune in for an enlightening conversation that transcends the realms of CSR and PR, offering valuable insights for entrepreneurs, business leaders, and anyone passionate about creating positive change in the world.
Links:
Where Does It Come From? - https://www.wheredoesitcomefrom.co.uk
Serendipidy PR - https://www.serendipidypr.co.uk
#greenwashing #publicrelations #csr #sustainability #responsiblebusiness #responsiblegovernment
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